Further Reference

Blum, Ernest, "'Big 3' Lines Gobbling Market Share; The Watchword, Capacity,"Travel Weekly, December 16, 1996, p. 75.------, "Harris: Cruise Concentration Is a Good Thing,"Travel Weekly, March 14, 1994, p. 5.------, "Once Ecologically Tainted, Princess Cruises Cleans Up Its Act,"Travel Weekly, March 10, 1994, pp. 1--2.------, "Princess Exec Sees Potential for Smooth Sailing Ahead,"Travel Weekly, April 4, 1996, p. C6.Boyd, Christopher, "The Big Squeeze,"Florida Trend, September 1994, pp. 54--57.Brown, Jerry, "Princess Celebrates Silver Anniversary; Line Comes a Long Way in 25 Years,"Travel Weekly, February 5, 1990, p. C14.------, "Princess Cruise's Chief Weighs Thorny Issue Facing Shiplines,"Travel Weekly, December 5, 1985, pp. 1--3.------, "Princess Cruises Orders 4th Vessel As Part of $1.3 Billion Expansion,"Travel Weekly, April 22, 1996, pp. 1--2.------, "Princess Cruises Plans New Marketing Strategies, Fleet Expansion,"Travel Weekly, February 20, 1986, p. 53.------, "Princess Cruises Unveils Innovative Design of Sleek New Vessel,"Travel Weekly, June 5, 1989, p. 81.------, "Princess Expands to Meet Demand,"Travel Weekly, February 6, 1995, p. 54.------, "Princess Official Still Sees Room in Crowded Cruise Market,"Travel Weekly, January 17, 1994, p. 90.------, "Princess Orders 77,000-Ton Ship, Largest in Line's 10-Vessel Fleet,"Travel Weekly, January 25, 1993, pp. 1--2.------, "Princess Shows No Sign of Slowing Down After Launching Regal,"Travel Weekly, August 5, 1991, pp. C4--C5.------, "Princess-Sitmar: 'Sensible' Match,"Travel Weekly, September 15, 1988, pp. 1--3."Buoyed by Profits, Princess OKs Fifth 'Grand' Vessel,"Travel Weekly, March 31, 1997, p. 63.Cioffi, Lori, "Princess Brings Far-Flung Empire Under One Name,"Travel Weekly, October 3, 1988, pp. 1--2."Court Divides Princess Fine,"Travel Weekly, July 19, 1993, p. 31."Cruise Official Looks Ahead,"Travel Weekly, March 7, 1994, p. 45.Davies, John, "'Love Boat' Moving to Alaskan Cruises,"Journal of Commerce and Commercial, January 16, 1986, pp. 1A--2A. Deady, Tim, "Piloting the 'Love Boat,"'Los Angeles Business Journal, December 20, 1993, pp. 12--13.Del Rosso, Laura, "Princess Executive: Lines Building Fleets for 'Bright Future,"'Travel Weekly, March 17, 1997, p. 41.DuPont, Dale K. "Princess Cruise Lines Agrees to Change Advertising in Florida Suit,"Miami Herald, April 9, 1997, n. p.Gonzales, Monica, "Let's Cruise,"American Demographics, February 1988, p. 21.Lincoln, Lori, "Cruise Bookings Up--But Why?,"Travel Weekly, October 5, 1995, pp. 1--3."'Love Boat Loans,"'Travel Weekly, March 13, 1997, p. 12.Nolan, James, 'Love Boat Owners Buy 'Cadillac' of Industry,"Journal of Commerce and Commercial, August 1, 1988, 3B."Princess Launches Internal Reservations System,"Travel Weekly, October 10, 1994, p. 32."Princess Schedules Its First World Sailing for Spring 1998,"Travel Weekly, March 6, 1997, p. C22.Reed, Ted, "Princess Plans Entrance into Caribbean Market,"Journal of Commerce and Commercial, March 2, 1994, p. 7B."The Rise and Rise of the Princess Empire,"Sea View Communications, http://www. seaview. co. uk/princess--cruises--history. html.